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2026-10-29
With durian prices nearing 100,000 VND/kg, why are many farmers still struggling to profit?

October 13, 2026 | Vietnam.vn |

Durian prices in Vietnam’s Central Highlands have risen by approximately 20–30% over the past month as the harvest season approaches its end and the supply of export-quality fruit declines. Grade A Thai durians are being purchased at 90,000–100,000 VND/kg, while Grade B fruit sells for 60,000–75,000 VND/kg. However, severely defective durians may fetch only 10,000–20,000 VND/kg.

The price increase is attributed to declining seasonal production, unfavorable weather conditions, and supply disruptions in Thailand caused by flooding. Prolonged rain and wind have affected fruit quality, reducing the proportion of durians meeting export standards from approximately 50–70% to 20–30% in some growing areas.

As export-quality supplies become limited, businesses are competing to purchase high-quality fruit, widening price differences between grades. Consequently, growers with better-quality harvests benefit more from rising prices, while those affected by weather-related defects receive lower returns.

Despite these challenges, Vietnam’s durian exports have increased by approximately 18–20% year-on-year. Industry representatives expect annual export revenue to exceed USD 4 billion, potentially reaching USD 4.5 billion, although maintaining consistent fruit quality remains essential for further export growth.

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