$400 for one pineapple: The rise of luxury fruit
May 19, 2024 | CNN |
Del Monte's Rubyglow pineapple, priced at $395.99, is marketed as a luxury fruit due to its distinctive red exterior and sweetness. Despite economic concerns, there's interest in premium fruits. Del Monte, known for developing proprietary pineapples, previously launched the Pinkglow pineapple at $50, now cheaper. The Rubyglow targets niche markets like high-end restaurants and food influencers. Though praised for its taste, many believe it’s not worth the steep price. The trend of paying premiums for specialty fruits is rising, driven by a desire for novelty and exclusivity.
Read more
Viewed Articles
May 19, 2024 | CNN | Del Monte's Rubyglow pineapple, priced at $395.99, is marketed as a luxury fruit due to its distinctive red exterior and sweetness. Despite economic concerns, there's inte
Read More
May 29, 2026 | The Star | Durian prices in China have fallen significantly as imports from Southeast Asia increase, transportation improves, and seasonal supplies rise. Some durians that previously so
May 19, 2026 | Telangana Today | Trading at Telangana’s Jagtial mango market has slowed significantly as northern Indian traders reduce purchases due to poor fruit quality and disruptions linked to th
May 18, 2026 | vnExpress | India is preparing to ease import requirements for fresh Vietnamese durian by removing special phytosanitary conditions and additional declarations. If implemented, the chan
July 21, 2026 | Fruitnet | China’s 2026 pomelo export season has commenced with early shipments from Hainan and Yunnan, followed by increased supply from Fujian later in the season. Favorable weather
May 28, 2026 | Thai PBS World | Rambutan growers in Thailand’s Trat Province are facing a severe price crisis, with farm-gate prices falling to as low as 6–8 baht/kg for the Si Thong variety and 16–17
